There’s something nice about a flyer in your hand, a quality business card, voucher or brochure and here at Izzy PR, we have become slightly more interested than is normal with paper stock and print finishes!
Paper stock is the type of paper you print on – thick, thin, glossy, matt, textured, embossed etc, whilst finishes are endless and dictated by the purpose – an invite, menu, flyer, voucher.
A swanky invite needs to be totally polished whilst an event flyer needs to be more functional.