Ask the expert: All about branding

Every now and then, I’ll invite one of my professional colleagues to guest blog. Our first one is Paul Woodger from Mivvy Creative, based in King’s Hill. What basic things should businesses consider when creating their brand identity? Firstly, let me start by saying that branding is much more than your visual style – and…

My top 6 myths about PR

Whenever I talk to people who don’t work in PR, I’m often fascinated by their misconceptions about the industry – that it might be glam, big money magazine deals and battling to keep my clients out of the latest front-page exposé. And it makes me wonder if businesses are put off by these kinds of…

6 reasons to visit a business exhibition this year

6 reasons to visit Business Vision Live this year

Business shows give you a wealth of information – you’ll never leave without finding out something new or meeting someone new. It might be a new product, service, business you didn’t know about, supplier, competitor or idea. Business show exhibitors need visitors to their stand, so if you’ve not already got it in your diary,…