Keeping your social media timelines active is a vital part of your marketing and PR. If you have an audience on there, and you’re not adding content, it’s a wasted opportunity. An empty or sporadic timeline can make it look like you’re not around anymore, don’t have any news or offers, or just haven’t got…
What a fantastic night of fun and fundraising! On Friday night, we co-sponsored a quiz night for our charity client Holding On Letting Go (HOLG) – and we raised £2310!! We sponsored the event, a virtual quiz night, with our design partners Mivvy Creative and our goal was to raise £1,000, roughly enough for HOLG…
It all started when Sarah got a call from an old police colleague, Nick Inge. He explained he and his business partner, Trevel Henry, were launching ‘Worldly Wise’, an organisation aimed at equipping and preparing young people for their future – and they needed someone to write the biographies for their website. She was only…
What’s a brand? What’s your personal brand? How’s that different to your company brand – and does it need to be? What’s my story and how do I tell it? Who would be interested in my story and why? If I’m not meeting people, how do I get this all across in the new digital…
How did you get on with Dry January? Maybe the start of this year after everything that went on last year wasn’t the time to be depriving ourselves of what little pleasures we are allowed to enjoy! But don’t let all those good intentions go to waste. Why not channel them into something productive that…
We’re always looking for ways to support our fantastic charity of the year, Holding on Letting Go (HOLG), particularly as like so many charities, it’s been hit hard by the pandemic. So, we are delighted to be sponsoring the February date of their monthly virtual Speed Quiz night, alongside our long-time design partner, Mivvy Creative.…
There’s no bigger turn-off on social media than a text-heavy timeline. Without images, it just becomes a string of text that just looks like a bit too much effort to get through! Strong visuals are vital for not only catching the eye of your target audience but for instantly conveying the meaning and values behind…
It’s something we talk about a lot but thorough proofreading is a vital part of PR. Whether it’s a shop sign, two-line tweet, or a 50-page brochure, spelling mistakes, rogue apostrophes and poorly written copy can imply a lack of care that customers might also assume applies to the way you conduct business. At Izzy…
For many businesses, maximising sales this Christmas could be more important than ever for attempting to recoup some of the losses due to the pandemic. Securing PR for your product or service should therefore be one of the focuses of your marketing activity. Gift guides in national news and magazine titles are the holy grail…
The announcement of a second lockdown is a huge blow to businesses, particularly in the run-up to the festive period. Many have been frantically planning to ensure they can still trade if possible and managing changes in their staffing and supplier requirements. Testing and uncertain as this time is, it’s vital to keep the channels…