Is Corporate Hospitality worth the investment? (Yes!)
I organised an event for a client, who was celebrating three years in business and wanted to thank her clients and staff for helping her to be successful.
Two weeks before the event, she called me, worried about the cost of the event. It was a big spend I told her, but one that I was sure she would recoup in new business afterwards.
The aim of the event was also to let existing clients know about new services and others that she did that they may not realise.
It was part of a strategy that has continued to communicate better and well with clients – and it worked. The cost of the event was covered many times over within the six months following and even a few years on, that one event is still reaping rewards for my client.
So, read on and see if it’s something you might like to consider.
Read more: Is Corporate Hospitality worth the investment? (Yes!)